Friday, 10 August 2018

Mobile carriers seek opportunities in game industry.

"League of Legends" and "PlayerUnknown's Battlegrounds" cosplayers promote the 5GX Game Festival held by SK Telecom at KINTEX in Goyang, Gyeonggi Province, Friday, while a visitor wearing a virtual reality (VR) headset experiences a VR adventure. / Courtesy of SK Telecom

Mobile carriers are increasing efforts to seek opportunities in the game industry in a bid to find a new revenue source amid the rapid saturation of the telecom market.

The telecom companies' attempts include introducing a "zero-rating" for game lovers and holding a game festival designed to promote their high-end fifth-generation (5G) network services. 

Zero-rating is the practice of content providers offering free internet access, in conjunction with telecom companies, when customers use only specific data or access certain websites.

By Jun Ji-hye.
Full story at Korean Times.

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