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By Olagunju, Success Taiwo
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Yes, the country is liberated 30 years ago but:
Today, I still hear the songs of struggle on Juta Street's Labour Court.
Today, I still see my black South African friends owning no lands,
Today, I still see my black South African friends with no jobs
Today, I still see my black South African friends with no access to finance.
Today, My South African friends think I'm the problem
Today, Foreigners must leave
Tomorrow, Foreigners must go
Yesterday, my black South African friends pointed me to police
Today, I'm trying to run for police
Tomorrow, Hillbrow, John Foster & Lindela
KUMBA-KUMBA; we go.
(THE END)
(So many stresses from my family while I'm trying to give the South African people access to the country's finance through Unicorn Conglomerate {Pty} Limited - but now I understand what Denzel Washington meant by "your own family will talk shit to you or about you when you're in the process of breaking all the generational curses.")
Olagunju Success Taiwo.
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| Photo source: Wikipedia |
This strategic partnership will enable advertisers to leverage MTN’s vast first party data to enable precise audience targeting, while tapping into core telco channels like SMS and platforms like Ayoba, an all-in-one super app developed by the MTN Group.
“It's a unique proposition in the market; one that incorporates our device-agnostic, data-free and rewards solutions. This combination enables businesses to drive immediate engagement regardless of content or user journey, with measurable attribution,” said Jason Probert, General Manager: Digital Services at MTN South Africa.
With access to MTN’s extensive user base of over 38 million subscribers in South Africa, these advertising solutions provide an excellent opportunity to reach a vast audience across all demographics and device types.
"We are thrilled to pioneer the MTN Ads solution and continue to contribute to the growth of South Africa's digital advertising ecosystem," said Stephen A. Newton, Managing Director of Sub-Saharan Africa at Aleph Group.
"MTN's vast network and rich data insights, combined with Aleph's expertise in digital advertising, will empower businesses to connect with their target audiences in a more meaningful and effective way, helping to accelerate the transfer from offline to online GDP."
As an official sales partner, Aleph Group will provide a team of experts to collaborate with brands and advertising agencies to develop and execute advertising solutions across MTN's various platforms, including SMS, Rich Business Messaging (RBM), mobile display, and in-app advertising.
"In today's challenging economic climate, businesses are seeking a greater return on advertising spend (ROAS). We believe this partnership will enable businesses to unlock the full potential of digital advertising in South Africa,” added Newton.
South Africa’s ad spend is projected to reach R40.95 billion by the end of the year, with digital advertising driving much of this growth because of increased urbanisation and mobile network expansion. Furthermore, internet advertising is anticipated to reach R32.77 billion by 2027.
38% of South African respondents to a recent Aleph survey claimed that they learn about new products via ads that play before online videos they’re watching, highlighting the importance of digital and internet advertising. By 2029, nearly half of total spending will come from digital channels, with mobile advertising accounting for 74% of digital ad spending by 2028.
This partnership allows MTN and Aleph to capitalise on this shift, empowering brands to reach audiences through impactful, data-driven campaigns. Leveraging telco unique solutions, including zero rating for users and device agnostic solutions, advertisers can now reach all audiences across the digital funnel journey.
The list includes Andreessen Horowitz, Fidelity, Sequoia, Saudi Prince Alwaleed, and Diddy.
The motion was filed by a journalism nonprofit, arguing public interest in X's investor details.
Elon Musk's X just had to give up the names of all its investors — and there are a couple of notable names on the list.
A federal judge ordered the social media platform to unseal the list of shareholders of X Holdings on Tuesday, after a journalism nonprofit filed a motion to view the records in July.
By Shubhangi Goel.
Full story at Yahoo News.
Google has reached a deal with California lawmakers to fund local news in the state after previously protesting a proposed law that would have required it to pay media outlets. Under the terms of the deal, Google will commit tens of millions of dollars to a fund supporting local news as well as an AI “accelerator program” in the state.
The agreement ends a months-long dispute between lawmakers and Google over the California Journalism Preservation Act, a bill that would have required Google, Meta and other large platforms to pay California publishers in exchange for linking to their websites. Google strongly opposed the measure, which was similar to laws passed in Canada and Australia.
By Karissa Bell
Full story at Engadget.
Microsoft's cofounder said he has to "have a sense of humor" about theories concerning trackable microchips.
Conspiracy theories linking Gates to COVID-19 began to circulate early in the pandemic.
Bill Gates is trying to make light of some of the conspiracy theories about him.
Speaking on "The Life Scientific" on BBC Radio 4, the Microsoft cofounder addressed a viral conspiracy theory that he was behind a plan to implant trackable microchips in people during the pandemic.
By Beatrice Nolan.
Full story at Yahoo News.
